OxiClean™ Animated Campaign
I developed a series of animated videos that bring the product’s versatility and sustainability message to life for a younger audience. Working from concept through execution, I created storyboards and designed each animation, translating practical uses and product benefits into engaging motion sequences. The campaign showcases a range of everyday stain scenarios and reinforces the idea of “saving the things you love” through sustainable use. Across the collection, my visual work balances playful energy with clear product storytelling, delivering memorable and scalable content for digital platforms.
Less is More
These animations highlight the versatility of OxiClean™ Versatile Stain Remover through a “less is more” storytelling approach.